66°NORTH was founded in 1926 by Hans Kristjánsson with the purpose of making protective clothing for Icelandic fishermen and workers braving the North Atlantic elements. Hans Kristjansson lived in Suðureyri in Súgandafjörður in Westfjords of Iceland where weather conditions were very harsh and right clothing was therefore a matter of life and death for Icelandic fishermen. 66°NORTH derives its name from the latitudinal line of the Arctic Circle which touches Súgandafjörður where the company was founded in 1926.
Today the company makes functional clothing without compromise for all kinds of outdoor activity. Fishermen‘s and workwear clothing is still a fundamental element in the operation but now there is much wider selection of protective clothing for all occasions than in the beginning of the company. 66°NORTH has provided the Icelandic search and rescue team with protective clothing since 1928. This successful collaboration traces the evolution of outdoor clothing; from anoraks made from oil-borne canvas to the award winning Snæfell Jacket, made with revolutionary synthetic materials.
Winter is never very far away at 66°NORTH. The Icelandic weather is infamous for being extremely unpredictable, offering different combinations of rain, wind, snow and sun every day. We’ve been challenging it for almost nine decades; so we know a thing or two about versatility. Our philosophy has always been that weather shouldn’t be an obstacle when it comes to going places. Our clothing is designed to be comfortable in everyday life but at the same time keep you prepared for the worst.